Miesiąc: czerwiec 2020

GFive Cultivation, a minority- and family-owned and operated cannabis cultivation operation based in Las Vegas, has a history of not only collaborating with celebrities in its marketing efforts, but also going one step further to integrate those celebrity influencers into its business operations.

GFive produces Big Baby Bud in partnership with actor/comedian Darren Brand, and recently launched a new signature product line, Pynk Mynk, in collaboration with Cam’ron, a hip hop artist, fashion aficionado, entrepreneur and actor.

Here, GFive founder and CEO Larry Smith discusses this newest collaboration, best practices for cannabis companies when entering celebrity partnerships, and how these collaborations can help businesses advance their brands and connect with consumers.

Melissa Schiller: Why was Cam’ron a good partner to launch GFive’s Pynk Mynk product line?

Photo courtesy of GFive Cultivation

Pynk Mynk, backed by hip hop artist, fashion aficionado, entrepreneur and actor Cam’ron, is a sativa hybrid that boasts a sweet citrusy flavor and spicy woody aroma.

Larry Smith: Cam’ron has a very unique approach to business. We function in the same way. He has an iconic photo of him with a big pink mink back in the ‘90s during Fashion Week, and that was a very bold statement to make, especially for a hip-hop rapper. He’s just an overall great human being, a very honorable, hard-working, dedicated businessman. I know people know him from the rap side, but I was more intrigued by the other things he’s done business-wise that many people don’t know about, that he doesn’t really discuss. That’s why he was a really good fit for me overall.

Cam’ron is not a spokesman for GFive; he’s a part of GFive. He’s looking at getting into the space. Whereas some just want to be spokesman, he’s a little different. He wants to be an actual owner and build the brands and go from there. That’s what made it a good partnership for us to launch Pynk Mynk.

MS: What other celebrity collaborations has GFive been a part of over the years?

LS: We [launched] Big Baby Bud with Big Baby, which is Darren Brand. I actually saw Darren Brand on Instagram. The more I started looking at his page, I could tell he’s a part of the culture. He understands what this plant is really about, [so] I reached out to him.

Another one is Nokio from the R&B group Dru Hill. Knowing him as a friend, I knew he was going through some issues with depression. We ended up having pretty good conversations and talking about how cannabis can help.

RELATED: 10 Questions with Larry Smith & Shawn Holman

I don’t want it to just be a face and they come in and go, “Hey, smoke this.” There has to be some kind of connection there. Big Baby really does love cannabis—he lives by it. And the depression is something that we’re going to highlight with Nokio, talking about how cannabis helped him get through his day. For me, it’s not just about putting a big name or a big face on there. There has to be a real connection to the plant. I think it brings people together a lot more than we think.

MS: What are some other qualities that GFive looks for in potential partners when seeking celebrity collaborations?

LS: A lot of that has to do with positive energy and good vibes. At the end of the day, I don’t care how famous you are. We’ve had opportunities to do business with some really famous people and we decided not to.

For me, it’s about being a good person all across the board. We want to make sure they’re good people. We want the brands to represent what we are and what we represent. If you look at the people I have, Cam is a really good guy. Big Baby is a really good guy. He’s a funny guy. It’s fun to be around him. Nokio’s a really good person. He’s been in the industry for years. I want to be around good people who are respected and bring something else, not just their celebrity. A person’s character means a lot to us. We represent a lot of positivity and being honorable, and we want to make sure that we are around those types of people, as well.

MS: What are some best practices for cannabis companies when collaborating with celebrities? What has worked well for GFive when entering into these partnerships?

LS: Obviously, they have to enjoy cannabis—that’s the No. 1 thing. We’re not here to sell you. This is a real lifestyle for us. Cam and Big Baby and Nokio, they literally come into the cultivation [facility] and they cut down plants. If people aren’t willing to really be a part of the process, then there’s probably not a good fit for us. Cam has come to the grow, and Big Baby, and they’ve cut clones. They’ve sat there for hours and did 1,000 clones. They didn’t just do it for a photo op and get up and leave. We’ve got [Nokio] out in the hot sun doing work, cleaning out buckets. They’re going to be a part of the process—we want them to be. Cam has done everything from cut clones to actually meeting with buyers to sell product. He wants to learn the process. These guys aren’t spokesmen with us. They’re people who are invested in GFive. They do everything, from packaging to decision making on the strains. We’re not just saying, “Hey, we have this for you, try this and smoke this.” We want them to understand what it is and how it helps.

The gratification for me is knowing that we’re able to help someone’s day who could be going through it. We’re not claiming that we can cure cancer, but I know that we can help give somebody a better quality of life, and that’s a huge win for me at the end of the day.

MS: Why is it beneficial for cannabis companies to collaborate with celebrities in their marketing efforts? How does it help them advance their brands and connect with consumers?

LS: Hip hop, music [is] a real part of our culture. The rappers help bring awareness to what’s going on, and we need the attention. In Las Vegas, we’re one of 100 cultivations, [and you need to] maneuver the right way [and] market the right way. People need to know what your brand is, what you represent and what you stand for. [Celebrity partnerships are] a really easy way for us to get our marketing out there and be effective. It’s a win-win for us. We get to [work with] people with two million [social media] followers who we really enjoy and like being around and we do good business with. It helps get the brand out there really fast.

Editor’s Note: This interview has been edited for style, length and clarity.

Before the onset of the COVID-19 pandemic, a major irritant for legal cannabis businesses was the dizzying array of different and, at times, overlapping software packages required to operate in the industry. Cultivators, processors and retailers all need to satisfy complex regulatory requirements in addition to managing their own operations. All of this is managed through sophisticated software.

In the case of retailers and medical dispensaries that sell to consumers, software that helps these businesses comply with their state’s track-and-trace rules also offers menu displays, enables online ordering, facilitates delivery where allowed, and more. While some of these software offerings might one day converge, the unique functionality provided by each today is essential.

Once COVID-19 took hold, the script flipped. No longer seen as confusingly redundant and questionable expenses, these software stacks became viewed as lifesavers for retailers. Beginning in March, state regulation rapidly changed due to the pandemic, and dispensaries and retailers had to keep up. Their software helped them adjust seamlessly to the new rules, ensuring they experienced no major disruptions.

Cannabis Software Creates Profitability

Picture an entrepreneur opening a new cannabis dispensary in California and the software choices to be made before she opens her doors.

To start, she needs to have a point of sale, inventory management and auto-compliance software platform like Greenbits (the company I co-founded), which can hook into the track-and-trace system at the state level, which is Metrc in California. Next, the dispensary must be able to meet customers where they are on the internet and on mobile devices, so having an online menu software provider like Leafly or Weedmaps is key. In California, dispensaries are permitted to deliver cannabis products, so the entrepreneur might sign up for software to help process orders, such as Dutchie, and then another piece of software to facilitate deliveries, such as OnFleet. Dutchie also offers a kiosk function to retailers, allowing patients to digitally browse products once inside the dispensary, so that add-on might be necessary. This means one individual dispensary might subscribe to four or five services, some of which are partly redundant, before they’ve even opened their doors.

Yet, this tech proved to be a blessing in disguise during the current coronavirus crisis as individual states started enacting different policies to protect public health. For example, Colorado mandated curbside pickup for dispensaries to stay open, while Nevada only permitted delivery. Having this software in place meant the difference between staying open or shutting down because it allowed retailers to adjust instantaneously to the new regulations. In Colorado, a retailer could receive orders via Dutchie and bring them curbside to a consumer. In Nevada, retailers could use OnFleet to pivot to the delivery-only model. Legal cannabis sales continued and even increased in most legalized states at a time when people couldn’t enter a retailer.

Cannabis Tech Helped Workers to Stay at Home

Because of cannabis tech, most retail employees could mainly work remotely and safely during the state shutdowns. While employees were needed to receive shipments of product and to deliver them curbside, for the most part, employees could perform their jobs digitally, from managing inventory and expenses to complying with regulations.

Beyond helping businesses, tech also helped states to continue their oversight of retailers. One critical task of a state regulator licensing a new retailer is to conduct an inspection before allowing the business to open its doors. Anecdotally, I’ve heard inspections in Alaska occurred remotely through video conferencing software and Michigan signed an Executive Order permitting remote inspections.

A Dark Cloud’s Silver Lining

Amidst the pandemic’s economic wreckage, the legal cannabis industry has proven resilient. According to Greenbits, online ordering of cannabis from when the pandemic took hold in the middle of March through April 15 was up 278% in Washington, Arkansas, Oklahoma, California, and Massachusetts, and sales are up in nearly every state where cannabis is legal. Without sophisticated software to give retailers the adaptability they need, it would have been difficult to keep pace with the demand. And, without cannabis tech, the industry wouldn’t have had the ability to emerge as a silver lining around a dark economic cloud.

Anyone who has ever been around cats and dogs when July 4^thfireworks are going off outside know how distressing it can be for the pets. The unpredictable noises from the fireworks tend to scare pets, stressing them, and causing unnecessary anxiety. This holiday, many pets will get help keeping calm through donations of CBD oil by Rescue CBD. The oil will help keep shelter pets more comfortable, help take the anxiety away, and make for a more peaceful night in the shelter.

“The 4th of July can be incredibly stressful for a dog. It is even more so for shelter dogs that are living in cages where noises are already amplified,” explains Niki Dawson, executive director, Saint Frances Animal Shelter, located in Georgetown, South Carolina. “We are so grateful to Rescue CBD for providing oil to help our animals get through what can be a very traumatizing night for shelter dogs.”

Rescue CBD has donated the calming CBD oil to many animal shelters to help with the July 4^thholiday, but they will continue to help shelters nationally beyond then by request. It’s estimated that there are around 6.5 million companion animals that enter U.S. shelters each year. That number tends to spike around the July 4^thholiday, due to many frightened animals becoming lost.

“We are really excited about the launch of the company and in being able to help many cats and dogs this holiday,” says Brian Sperazza, co-founder of Rescue CBD. “The more people learn about the benefits of CBD oil for pets, the better off their pets will be, especially during days that would otherwise be stressful for them.”

The company has launched their line of high quality CBD oil, which is non-GMO, 100% organic, and solvent free. The CBD oil for pets is available for online purchase, with a portion of all sales going to support animal shelters. Unlike other CBD products manufactured for pets, Rescue CBD uses a nanotechnology, the scientific process used to create more easily absorbed particles of CBD that is backed by third party analysis lab reports. Rescue CBD ensures its products contain 0.0 THC (tetra-hydrocannabinol), the cannabis component that causes psychoactive effects, which can have lasting harmful effects to pets.

A developing area of research, there are a lot of promising benefits that are emerging from the use of CBD oil. Many report that CBD oil is effective in helping with a variety of chronic conditions, including stress, anxiety, seizures, pain, neuropathy, arthritis pain, inflammation, separation anxiety, allergies, autoimmune disease, and cancer. By acting on your pet’s endocannabinoid system, CBD can also disrupt the disease systems that are causing your pet pain and discomfort. For more information, or to request free oil for a shelter, visit: http://rescuecbd.com/.

Tags: Animal Rescue, animal shelters, animals, Fourth of July, pet health, Rescue CBD

Malti Ramdharie of CIBG tells MCN about the shipping and supply of medical cannabis in the Netherlands.

Dutch patients have been able to access medical cannabis through pharmacies since September 2003. The supply and production of medical cannabis in the Netherlands is overseen by the Office of Medicinal Cannabis (OMC), a division of the Ministry of Health, Welfare and Sport. Legal medicinal cannabis in the Netherlands is grown by a professional company in accordance with standards outlined in the European Directives on Herbal Medicines, which set stringent regulatory requirements governing the pharmaceutical quality of medical grade cannabis.

Once cannabis has been harvested, dried and processed, it is packaged in bags of 250g; the duty pharmacist of the Office for Medicinal Cannabis evaluates and records the weight and appearance of the batch. A sample of each harvest is passed to an independent laboratory for further testing in order to ensure that the product falls in line with quality standards covering its of active ingredients; moisture content; and the potential presence of harmful external substances, including heavy metals, pesticides and microorganisms.

After a batch of cannabis has been tested and approved in the laboratory, it is treated with gamma radiation to decontaminate it of any residual microorganisms, parasites or fungi and then transferred to a packaging and distribution centre, where 5g portions are manually packaged by specialist staff for bulk delivery to pharmacies.

The Office of Medicinal Cannabis has been the government body responsible for regulating and supplying medical cannabis in the Netherlands since 2001. In addition to overseeing the domestic production and supply of cannabis for clinical use, the OMC can provide legal cannabis supplies for academic research studies and holds sole responsibility for the import and export of cannabis into and out of the Netherlands.

Malti Ramdharie of CIBG, the policy arm of the Dutch Ministry of Health, Welfare and Sport, tells MCN publication about the shipping and supply of medical cannabis in the Netherlands.

What are the regulations governing the import of medical cannabis into the Netherlands?

Under the Single Convention on Narcotic Drugs, the Office of Medicinal Cannabis has the exclusive right to import and export cannabis, cannabis extracts and cannabis resin. If a company within the Netherlands wants to import or export these products, this must be done via the OMC – and that is only possible if the Dutch company has an exemption under the Opium Act. However, exemptions are only granted for the conduct of scientific or analytical chemical research or for the development of medicines; and not for commercial purposes or to growers who want to supply directly to the market.

Which countries do Dutch suppliers most frequently export cannabis products to?

The Office of Medicinal Cannabis is the only body permitted to supply medicinal cannabis for use by the Dutch patients. The OMC also exports to several European countries, including Germany and Italy; and in smaller quantities to Czechia; Denmark; Finland; North Macedonia; Poland; Sweden; Switzerland; and the UK.

Would non-Dutch patients from other EU Member States be able to obtain medical cannabis in the Netherlands with the appropriate prescription?

Every pharmacy in the Netherlands can provide medicinal cannabis with the appropriate prescription. However, foreign patients are not allowed to take the cannabis they receive in the Netherlands with them to their own country. If they want to use Dutch medicinal cannabis in their own country, their pharmacy can import it via the OMC, but the local authorities would have to grant an import licence to the pharmacy.

Could patients entering the Netherlands bring in their own legally prescribed cannabis, in small quantities?

No, that is not allowed.

What actions are taken to ensure illicit or black market cannabis does not enter the supply chain?

The Office of Medicinal Cannabis is responsible for the production of cannabis for medicinal and scientific purposes and has a monopoly on supplying medicinal cannabis to pharmacies. We have contracted a grower through a tendering procedure and we closely supervise the entire chain, from grower to packager and logistics service provider, to ensure the legitimacy of products and processes at every stage.

Maltie Ramdharie
Senior Communications Adviser
CIBG
www.cibg.nl

This article is for issue 3 of Medical Cannabis Network. Click here to get your free subscription today.

ACS_Roger-brown-acs-lab

Photo courtesy of ACS Laboratory

Warren Bobrow=WB: Why Cannabis? What was your path to the plant?

Roger Brown = RB: Why not cannabis? Before getting into this industry, I was running ACS Laboratory as a highly complex clinical and diagnostic lab for nearly 10 years. In 2016, medical marijuana was legalized in Florida and I knew this was the next step for the company.

This was a brand new field of medicine, and there was (and still is) a huge need for trusted labs to accurately test the product. So, I decided to leverage our millions of dollars’ worth of equipment and our sound scientific protocols to change paths. With the support of the ACS team, I quickly pivoted and acquired our first cannabis client in early 2017. One year later, when the Farm Bill passed legalizing hemp in the country, I was even more confident in the decision.

ACS is now a designated laboratory for hemp testing and a certified medical marijuana facility in the state of Florida. It’s been a wild ride to get to this point, and it’s only just beginning.

WB: Who were you with when you first got high? Do you remember what you were listening to?

RB: Ah, wow. Admittedly, I’m not a huge consumer of cannabis anymore, but I think my first experience was about 40 years ago. Crazy. I have no idea what I was listening to. But if I summon my 20-something self’s playlist, I was probably listening to Momentary Lapse of Reason by Pink Floyd. 

ACS_team in lab coats – 2020-06

© www.TheePhotoNinja.com

WB: Please tell me about your company? What do you do which is different, therefore better than your competition? What is your six and twelve-month goals?

RB: ACS Laboratory is the largest hemp and cannabis testing laboratory in the Southeastern U.S. with the most Emerald Test Badges for accuracy in cannabinoid potency, pesticides, heavy metals and other contaminant tests. We are the only laboratory who tests for 17 cannabinoids, which exceeds Florida’s requirements for 11. That’s because we never stop at the bare minimum.

ACS is committed to R&D, which means we’re constantly developing new tests for researchers and manufacturers to learn more about the plant. We are also extremely concerned about patient and consumer safety, so we quickly develop tests that go beyond compliance to ensure the product is free of harmful toxins.

analysis

Photo courtesy of ACS Laboratory

A few examples include the vitamin E test we offer for vapes, as well as the analysis we do to detect carcinogenic PAHs, and the herbicides found in Monsanto’s Roundup fertilizer. The state of Florida does not mandate these tests, but we offer them so our clients can be sure they’re delivering a clean product.

Finally, we are the only third-party cannabis laboratory I know who truly believes science is not our commodity. Instead, we believe science is ours to share with the industry and with our clients to promote consistency, reliability and confidence. That’s why we launched a how-to training program this past year. This initiative allows us to share the “secret to our sauce,” including our systems, procedures, and technology so clients can conduct R&D potency tests at their own facilities.

ACS Laboratory

Photo courtesy of ACS Laboratory

In terms of ACS’s six and twelve month goals, they’re all about growth and the continuation of practices to support quality, innovation, and shared science across the market. Recently, we acquired Botanica Lab in Florida, which elevated our base by 500 new hemp customers. This acquisition was just the first of many to come as we expand our footprint across the country.

While we grow, we’ll continue to set the highest standard for reliability and consistency in an industry that’s seriously lacking. It’s extremely important for us to be accurate, so we’ll continue to prove our skills by working with leading organizations like the Emerald Test. We are well on the path to becoming the largest, Most Trusted Laboratory in the U.S.

Lab Detail

Photo courtesy of ACS Laboratory

WB: Do you have a mentor?

RB: My father is 94 years old and he is still one of the sharpest, wisest men I know. From my father, I learned what it means to be an entrepreneur and why it’s so important to know your mission before starting any venture. A values-driven business is the first key to success.

What about stigmas? What is the market that you want to penetrate the most, yet has the most stigmas?

Great question. Hands down the testing market with the most stigmas is traditional pharmaceuticals. Plus, traditional pharma has incredible barriers to entry for new laboratories. But now that ACS is certified to test federally legal medical marijuana, we also have the opportunity to expand into this high complex marketplace as well. Despite the stigmas, traditional pharmaceutical testing is a coveted field for high-quality complex laboratories like ACS. So, we’re now preparing for the challenge to work with international pharma companies and make our mark in this sophisticated environment. Stay tuned.

MASK EDIBLE TESTING ACS

Photo courtesy of ACS Laboratory

WB: Do you cook? Who taught you? Do you have a food memory you’d like to share? Favorite (pre-Covid 19) restaurant, where?

RB: I definitely have staple dishes and learned most of my early pro-tips from my mother. While I’m not exactly the genius she was in the kitchen, I make a mean chicken with pineapple dish. I also love to BBQ any type of fresh meat or fish.

Ah yes, the pre-COVID 19 days. Seems like a century ago. I’m a big foodie and love trying new restaurants but I’d say my favorite has to be Casa d’Angelo in Boca Raton, Florida. I always go for the grilled veal chop.

(WB: My favorite cut is also a grilled veal chop, just saying…)

WB: What is your passion?

RB: Aside from building businesses that set new industry standards, I’m a big outdoor sports guy. I love cycling all over south Florida and skiing in any unexplored region in the US and abroad. But my go-to outdoor activity is definitely boating. There’s no better place than Florida to get on the water and enjoy a day in the sun.

Cannabis Sign

Michael Stusser

Warren Bobrow=WB: Please tell me how you discovered the plant? Who introduced you? How old were you? Where did you grow up? Now? 

Michael Stusser=MS: I grew up in Seattle with an older brother and sister, and knew they were both smoking weed. For some reason I was a straight-shooter in high school, and never touched the stuff…until I went to Berkeley, and all hell broke loose. For me, cannabis has always been like coffee – no matter what I’m smoking I get jacked out of my mind – and can study or write or clean the house at record speeds. (Which makes me skeptical of the whole indica/sativa breakdown, as no matter what I use I get wildly energetic and creative…) At the University of California (Berkeley) I was impressed with how active the “stoners” were: in addition to playing sports and doing theatre, my cannabis-using friends were active in politics, and we led the anti-apartheid movement, eventually getting the Regents to divest billions of dollars in companies that did business with South Africa. (I was pro-booze as well, and we created a group called the BNDC – Berkeley Non-Partisan Developmental Committee – which was funded by the university. Little did they know the BNDC was actually the Before Noon Drinking Club. But I digress!

#CannabisIsSaferThanAlcohol  

HG Clouds

Michael Stusser

WB: Please tell me about what you do? What obstacles do you face? Stigmas? How do you help people? 

MS: I’m a journalist and filmmaker, and host Higher Ground, a media brand and video series that attempts to Elevate the Dialogue on Cannabis Culture. I come from the Gonzo school of journalism – so everything I write is self-centered and egotistic, and fueled by drugs and (hopefully) a sense of humor… At Higher Ground, we’re using a variety of mediums to get people to look at cannabis in a new way. We interview scientists and teachers and even cops. 

Even I, a long-time advocate of legalization and decriminalization, am surprised by what I’ve seen as the 33 States have legalized cannabis. Driving fatalities have gone down. We’ve raised billions in tax revenue. Violent offenses in legal States have gone down, as has teen drug use. Turns out that Reefer Madness stuff was nonsense. Go figure!

#ReeferGladness 

Up in Smoke Cheech MS

Michael Stusser

The biggest obstacle currently is trying to maintain my sense of humor, while being sensitive to our changing times and movements. Doesn’t help that the Orange Buffoon in power has NO sense of humor. While we clearly need to call out the racist, hateful bigotry of the administration, my challenge and goal is to inform and uplift on these issues. Cannabis is a great example: while the War on Drugs and prison industrial complex is hardly humorous, weed is. It always has been. All the great filmmakers and musicians and artists get high. So at Higher Ground we’re trying to balance the social justice element, and the great opportunities for parody and satire – along with calling out hypocrisy.  

WB: What is your six and twelve month goal? What markets do you want to enter going forwards? Why?

MS: We are launching the Higher Ground Ballot Box on July 4th (a collaboration with Saints Joints that is a box of pre-rolls that also includes a QR code that instantly can register you to vote, and the Bill of Rights!). For the next six months we’ll be talking about this launch, and registering folk to vote. The effort is non-partisan – but I truly believe if the majority of citizens vote, we’ll have a progressive administration and better policies. (FYI 100 million people who were eligible to vote in the 2016 election did not even bother to vote…)  

Our 12 month goal is to place our Higher Ground TV show on a mainstream platform. The idea is a talk show on cannabis culture (imagine The Daily Show meets Good Morning America…but with a giant bong on the desk). We’re in talks now with Amazon Prime and some folks at Netflix Is A Joke. 

  We’re also lining up several more comics to do our parody of “Comedians In Cars…Smoking Cannabis.” 

HG Hatch

Michael Stusser

WB: Do you cook? Who taught you? Favorite Food memory? 

MS: I don’t cook – but I eat. My favorite food memory is a 12 course meal in New York with my parents when I was around eight years old at a place called Mardi’s. I chowed everything in sight – the waiters couldn’t believe how much I put down. More recently (just before the CoronaVirus) I had another mind-blowing food experience in my favorite place in the World, Positano, Italy. There’s this great restaurant called Saraceno d’Oro – and while the restaurant is on one side of the street, they also have tables across the road – perched on a steep cliff overlooking the Amalfi Coast. We’d sit there for hours, chowing seafood pasta and pizza and sucking down wine – watching our waiter dodge traffic while holding platters and singing. I’m going back …maybe forever, if they’ll let us in.  

dead guy

Michael Stusser

WB: What is your passion?

MS: (Check out The Dead Guy Interviews, Penguin…) The cool thing about my work with Higher Ground is the collaborative aspect. Writing is typically a solitary endeavor – and by being able to write a script, and then work with camera-people, set designers, producers and musicians, I get the best of both worlds. With our Higher Ground Ballot Box, it’s not only a collaboration with Saints Joints, but HeadCount and a bunch of other non-partisan voter engagement organizations – which feeds into my activist side. I really am blessed to be able to do what I love for a living, and frankly can’t imagine doing anything else.

www.michaelstusser.com

On June 15, the Eastern District of California, Judge Morrison J. England, granted CBD retailer Global Widget, LLC’s (“Global Widget”) request to stay the case of Glass v. Global Widget LLC, Case No. 2:19-cv-01906 (E.D. Cal.) until the U.S. Food and Drug Administration (“FDA”) completes its rulemaking regarding the marketing and labelling of CBD ingestible products.  This marks the third time this year that a federal court has paused class action litigation over alleged misbranding of products containing CBD.

Judge England’s decision relied heavily on the CV Sciences, Inc. decision from Judge Phillips that we covered previously.  In both cases, the class action plaintiffs alleged that they would not have purchased the defendants’ CBD products if they had known that the products were not legally sold in the United States (as they alleged).  Judge England adopted the same analysis from the CV Sciences, Inc. decision and stayed the case pursuant to the primary jurisdiction doctrine.  This is another decision in a constantly-growing string of authority pausing false advertising claims over CBD products, and we expect a wave of motion practice, as well as new complaints being filed, once FDA’s final guidelines are released.

www.cbdoilsuk.com.” data-reactid=”13″>LONDON, UK / ACCESSWIRE / June 30, 2020 / World High Life Plc (AQSE:LIFE)(OTCQB:WRHLF) is pleased to announce that its wholly owned subsidiary, Love Hemp’s global online CBD retailer, CBDOilsUK has launched a new look for its website, www.cbdoilsuk.com.

Established by the founders of Love Hemp, Tony Calamita and Thomas Rowland, the London-headquartered company carefully chooses each brand, offering consumers high quality CBD products available at competitive prices.

The new website has been optimised for growth, functionality, and an enhanced end-to-end user experience, with over 2,900 integrated customer reviews. Since launch, the new website has experienced a 52% increase in traffic, returning customer rates are up 110%, whilst revenue has increased 8% in the last 30 days.

CBDOilsUK is Love Hemp’s global online CBD retail eCommerce platform

Since launch the site has delivered:

• 110% increase in returning customer rates
• 52% increase in traffic
• 8% sales increase over the last 30 days

• CBDOilsUK products are strictly GMO-free and vegan, 100% natural, extracted from organic hemp in the USA and THC-free

Ensuring there is something for every CBD consumer desire, CBDOilsUK stocks everything from oils and capsules to balms and sprays and multiple products in between. Every single item in the store is put through a strict quality control system to ensure that all products come with a price match guarantee.

Tony Calamita, CEO at Love Hemp says: „Our aim was to build a platform that would enable CBDOilsUK to compete on a global basis . We are working hard to source products at the best prices in order to offer our consumers affordable products without compromising on quality. As demand for CBD products across the globe continues to rise, our investment in the rebrand of CBDOilsUK demonstrates our commitment to growth of the CBD industry and cements our confidence in the future of the market.”

www.worldhighlife.uk” data-reactid=”27″>
For more information on World High Life please visit: www.worldhighlife.uk

We seek safe harbour. Some statements contained in this news release are „forward looking information” within the meaning of securities laws. Forward looking information include, but are not limited to, statements regarding the use of proceeds of the non-brokered private placement and payment of the debt settlements. Generally, forward-looking information can be identified by the use of forward-looking terminology such as „plans”, „expects”, „is expected”, „budget”, „scheduled”, „estimates”, „forecasts”, „intends”, „anticipates”, „believes” or variations of such words and phrases (including negative or grammatical variations) or statements that certain actions, events or results „may”, „could”, „would”, „might” or „will be taken”, „occur” or „be achieved” or the negative connotation thereof. Investors are cautioned that forward-looking information is inherently uncertain and involves risks, assumptions and uncertainties that could cause actual results to differ materially. There can be no assurance that future developments affecting the Company will be those anticipated by management. The forward-looking information contained in this press release constitutes management’s current estimates, as of the date of this press release, with respect to the matters covered thereby. We expect that these estimates will change as new information is received. We do not undertake to update any estimate at any particular time or in response to any particular event, except as required by law.

https://www.accesswire.com/595689/Online-CBD-Retailer-CBDOilsuk-Launches-New-Website